1). This is the package of the mascara. I know it's silly but I love it when my makeup comes in cool colors, like this blue. I bought the mascara in blackest black. I'm always in search of getting the most black mascara I can find. One reason I tend to stay away from Maybelline, Revlon, etc mascaras is because they are never black enough and staying power isn't the best.
#2.) Here is the mascara out of the package. The brush on the wand is full and is coated nicely with the mascara. It isn't goopy at all with excess mascara after I take it out of the tube, which I find to be a plus. On the downside though is that the wand is flexible. I find that flexible wands do not grab my eyelashes as well and I will therefore have to apply multiple coats which can lead to my eyelashes clumping...eek!
# 4). The mascara has now been applied. Lucky me has been blessed with one eye that has eyelashes that curl up all by themselves. The other eye, however, has eyelashes that stick out straight and I need to use an eyelash curler. The eye pictured here is the "good eye" (no eyelash curler necessary).
# 5). This is the end results with both eyes done along with neutral brown eyeshadow.
Final note: This is a pretty decent mascara, especially for only $6.00 I didn't find any clumping at all. All my lashes were evenly covered, separated, looked full and lengthened. Perhaps there is something to this new Gel Formula. The downside though is that the staying power is not great. A few hours later the black has dulled, and it doesn't look so fresh, so it does need to be re-applied. I also wasn't super impressed with with using it on my lower lashes. The brush is kind of too big for them, so I went back to using Benefit They're Real for the lower lashes later in the day. Still though it is only $6.00!! and for that the good outweighs the bad in this instance especially if you are just using it for typical daytime use. Try it out and let me know what you think!